Gary Zenkel Shared Quotations

As good as (Internet) technology is and the choices it provides, nothing will ever replace the shared experience of watching the Olympics on television. We do believe that.

We know that Americans are consuming their media across different platforms. Although nothing will duplicate the shared experience of watching a big event like the Olympics on television, the reality is that people are on the go and at their desks. Our objective was to create deep and compelling and rich offerings of Olympic coverage on these mobile applications -- and I'm including the Internet with that.