Jim Holperin is an American Democratic politician and administrator... (wikipedia)
We believe this will provide a way to market state businesses that are working toward leaving a smaller footprint on the land.
We hope it will be accepted by businesses, but we don't know what will happen.
We needed to be in that market with a welcoming message to come on into Wisconsin.
There also is a lot of interest in indigenous dishes, and seasonal cooking. It's a national interest in, and fascination with, Wisconsin foods.
They're an up-and-coming market and we need to be in front of that potential market with a warm welcome to come to Wisconsin.