By sharpening our focus on hotel openings, we will add a...

By sharpening our focus on hotel openings, we will add a tremendous amount of value to the organization. This will allow us to speed up the opening process, so that our franchisees can begin to generate revenue even sooner, while simultaneously improving the consistency of the product and providing more franchise assistance along the way. Aaron was a natural choice to lead this group, and take an expanded role in the company. His track record for operational improvement and experience with business process reengineering make him a great fit for the new role.