Showing the Marvel comics is a good way to hook kids into scientific learning. They will remember it and be inspired to learn about the science involved.
The exhibit gives you the real, visceral experience of lifting a heavy load, but at the same time it also teaches people about simple mechanics.
It broke all records at the science center, and I think the Tutankhamen exhibit was the only exhibit in L.A. that had more people - we've never seen anything like it.
Usually people stay 20 minutes in an exhibit. And if people stay an hour in an exhibit, you're doing good. But 2 1/2 hours was unbelievable for an average. Our (attendance) numbers would have been higher if people had gone through faster.
