Peter Sealey Quotations

Names that are broad, like Food.com, have no value unless you create meaning underneath them. It approaches the generic and defines what you do. It has a short-term advantage but in the long run limits you.

Advertisers have to find another way to deliver their message. Because of the decline in traditional media, they have to make themselves more interesting.

If the business model didn't work, the URL won't travel.

If it's a good piece of entertainment, it's probably going to rise above that.

If you have money to buy projects and market films, folks will come running. But if things get worse at Paramount, that will change in a hurry.

When you walk in that theater, you know it's entertainment, you know you have to suspend your disbelief. You're allowed greater latitude in filmed entertainment. Look at (Steven) Spielberg's new movie, Munich . It's anchored to a book (George Jonas' Vengeance ) that has largely been discredited.

When the ad and the entertainment is combined, you have to be subtle about it because otherwise it's pure commercialism.

It's great, ... are a clear conspiracy and restraint of trade. This is long-overdue law enforcement.

The greatest thing is to have word of mouth. Advertisers are desperate to get people to talk about their product.

As these companies are going under, there is a surfeit of names and nobody wants to buy them. The e-commerce category is dead in the water from lack of funding and companies are throwing assets out there and getting no takers.