Let's face it. It's guys stepping to the podium. Not exactly what you'd call riveting television.
We are following the same protocol that exists for games shown on ESPN.
We are following the same format, the same protocol that exists for games shown on ESPN.
Our schedule makers tell me we haven't had this situation since 1989, where Christmas fell on Sunday game day. Back then, we avoided the day.
There are 70,000 people in the stadium, and many of them are top-level people who can't get to see the commercials.
You can't change it. So love it, embrace it and enjoy it.
It's a better way to amortize the cost of Super Bowl ads. The goal is more places to get your ad seen.
It is unprecedented to have an NFL team playing home games in three different cities in three different states.
It's not as complicated as it may seem.