Ashwin Sanghi People Quotations

I have always been a bit of an introvert. In fact, my dad used to force me to meet people so that my interpersonal skills improve. As an individual, I was happiest when left alone.

In Kolkata is a temple where the deity worshipped is Amitabh Bachchan. The daily aarti is performed to the chanting of the Amitabh Chaleesa. And people still ask, 'Could our mythological heroes be based on actual people who once lived?'

Master storytellers like Jeffrey Archer and Arthur Hailey use simple language. But they manage to grab the attention of the readers right from page one. I'll consider myself a good storyteller the day people believe it's OK to be late for work or postpone deadlines just to finish reading my book.

We can't deny that films have a bigger reach. After the popularity of the 'Slumdog Millionaire,' a lot of people started reading Vikas Swarup's 'Q & A'. From a business sense, films are a good tool to increase the number of readers.

I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you.

It is easy to club people together, but there are bound to be influences of authors you've read. I grew up reading fast paced authors such as Sidney Sheldon and Jeffrey Archer, but to say I'm one of them isn't true; my style is intrinsically my own.

Mythology is a set of primitive lies that people rarely believe. This is rather different from history, which is a set of lies that people actually believe.

The average human attention span was 12 seconds in 2000 and 8 seconds in 2013. A drop of 33%. The scary part is that the attention span of a goldfish was 9 seconds, almost 13% more than us humans. That's why it's getting tougher by the day to get people to turn the page. Maybe we writers ought to try writing for goldfish!

In order to become the master, a ruler must profess to be a servant of the people.