So, to really execute design in its highest form and making people feel joy, that's a great reward.
But instead of that stuff you get relationships with people and neighbors that you would never get in a city. People in small towns are a lot more open.
Design can have such a positive impact on the way people live and on their relationships and moods.
That was always my frustration with so many of these shows, because design is not an ambush... it's a relationship. You have to know how people move and live and work to be able to design for them.
I think taking design out of the studio and really having a relationship with the people that you're making it for really convinced me of how powerful a thing design is. It's not just an aesthetic decoration.
It's about the power of design and the power of the human spirit. It's above paying anybody to do something stupid for money like reality television does - like ambushing people.
The Deep South has a completely different history, both good and bad, that is fascinating for everybody. It makes people work together who usually don't, and that sounds like a cliche in so many ways, but it actually happened... and it happened because of a beautiful idea.
Being on Oprah? You realize that there are a couple of types of audience members. There are like the cult people in the audience who are just crying before she gets on. And then there are the people who are playing it cool. I definitely was somewhere in the middle.
I had been to the South many times and I thought I knew what the South was, but not until you live with people and live through their lives do you know what it's really about.
I think people come to visit these towns not to see the design, but to see the people who live there, so this has a definite real-world aspect.
That's the best thing I like about the show is that from concept to execution, it works. People actually like it and it's helping people.
Including the kids that use the space through the physical transformation gave the young people ownership in the space that they use. We took a day and joined together, and that is a great lesson.