We're hearing that Nike is going to match or exceed the 145 million euros Adidas is going to spend for World Cup events.
They really have tried to have a very different product, and they had to do that simply because Nike is such a huge force in the marketplace, with about a 44 percent of market share in this country.
But internationally, Nike has been stumbling. European retailers are looking for much more modest price points, and that hasn't been Nike's strength.