Kurt Barnard Traffic Quotations

The anecdotal evidence would indicate that traffic was not excessively busy. And what consumers were looking for was the sales sign. They looked at the price tag before they looked at the product.

The anecdotal evidence would indicate that traffic was not excessively busy, ... And what consumers were looking for was the sales sign. They looked at the price tag before they looked at the product.

Halloween has become in recent times a little more of a retail-type holiday than you've seen it in decades past. It's becoming a little more important not just for sales of scary masks, but there generally is more traffic into the stores. It's sort of the beginning of fall, something like the precursor for what's to come.

Early indications show that store traffic and the promotional activity is at lower levels than last year at this time. I wouldn't be surprised if many retailers try to get away with selling merchandise at full price.