Larry Freed Attract Quotations

Something's not right here. Retailers are sacrificing profit margin during the holidays to attract customers, and people are still unhappy with price.

During the holidays, it's more important than ever to do a good job at meeting and exceeding the needs and expectations of those new and infrequent online shoppers because you've paid more to attract this audience, you have so many more of them, and the stakes are so much higher.