After 13 revisions, our commercial was finally approved. It...

After 13 revisions, our commercial was finally approved. It aired in a key position Sunday, as the first half of the game was winding down, and it aired by itself, with no other advertisers rubbing up against it. The critics didn't rank it very highly, but the people, the ones who matter, did. People came to see our commercial on the Internet by the thousands and they just keep coming.