This campaign is designed to show that it's often the places...

This campaign is designed to show that it's often the places we feel safest that put us at the greatest risk, such as relaxing at home in front of the television. We are hoping that this campaign will give smokers an excellent reason to quit smoking - to protect their families, friends and colleagues. By arming everyone with the facts about the very real dangers of secondhand smoke we are providing people another motivation to give up for good.