There's been this long-held notion that there's an infinite...

There's been this long-held notion that there's an infinite amount of inventory online. While that may or may not be true, we've found that there is definitely a finite amount of relevant, quality inventory. Smart marketers understand the value of behavioral targeting, but the challenge has been to make it work at scale.

J. J. Johnson Quote About Amount, Behavioral, Challenge, Definitely, Found: Theres Been This Long Held...

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