Third, and probably the most critical factor, is the...

Third, and probably the most critical factor, is the hospitality of the people of this region. They are the most welcoming people in NASCAR, which is mandated because we've only got 6,000 hotel rooms and we will have close to 200,000 people here. The police say there are 20,000 to 30,000 people camped or parked around here without tickets.