We are very optimistic about this launch because of the...

We are very optimistic about this launch because of the continued market dynamics -- the growing 'trading up' phenomenon and market size, the increasing demand for products that save time, and of course, our highly differentiated product that delivers five-star cooking results in a fraction of the time of conventional methods. We have designed our speed cook oven to answer the articulated wants and needs of the American consumer. With the exceptional responses from our prototype demonstrations around the country, we remain as excited as ever about bringing this powerful cooking alternative to the busy American family.