We are fortunate to have someone in this role with Jim's...

We are fortunate to have someone in this role with Jim's unique credentials across both the communications and new media spaces. The mandate of our group is to maximize the opportunities for cross promotion across multiple platforms and distribution windows, as well as across our own business units. And, as a new business unit, it's crucial that we effectively and strategically communicate our messages to the press, our clients, consumers, retailers and adjacent industries. We'll look to Jim to lead our efforts in both of these important areas.