For the life of me, I'm at my wit's end trying to figure out...

For the life of me, I'm at my wit's end trying to figure out how to get this team to play hard for 40 minutes. Against BG, we had a great first half and sucked the second half; against these guys, we sucked the first half and had a great second half, but not great enough. We've got a lot of players who just want to participate and don't want to compete.