He's a Chicago guy, explosive to the basket. He has a...

He's a Chicago guy, explosive to the basket. He has a certain style the way he does things. At this point, though, it's not about being the best basketball player. As great a player as Tim Duncan is, he's not going to sell any shoes. He doesn't have that persona. It's about standing above the crowd. Just being a good guy and clean-cut guy is not going to do it.