You're in the news business and you're in the business of...

You're in the news business and you're in the business of arresting the attention of people and prying them away from what they take for granted. They must read the next day's paper and so on. While the desire to gain attention is a dynamic in journalism, it's not the only one. The predominant dynamic since journalism's inception has been the desire to capture the attention of people. Another dynamic is the extension of democratic enlightenment.