Beyond Blond has established a special branding for Sweden...

Beyond Blond has established a special branding for Sweden in the western region of the U.S. that presents Sweden today as a nation at the top of its game in delivering innovative design, scientific achievements, communication technologies, sustainable development, energy, environment technology and business prowess in numerous fields affecting contemporary lifestyle and quality of life. I'm pleased to say that Beyond Blond 2006 goes beyond California this year, featuring for the first time lifestyle events elsewhere within this consulate's 13-state region, including Washington State and Nevada.