David Steel Quotations

So far, we've built awareness. Seven years ago we weren't a very well known brand. Now we are, and now we have to build preference and emotional attachment.

We think big trends like convergence, and the move to wireless and networking, will play to our strengths.

when we're dispatched, we'll know the street and the area and address, but finding the house is hard.

I am against any pact with the Nationalists because I am against pacts in principle.

I foresee a Liberal vote so massive and the number of Liberal MPs so great that we shall hold the initiative in the new Parliament.

Liberals have always opposed the concept of an independent nuclear deterrent.

I like good food and decent wine as much as Roy Jenkins does, but I keep quiet about it.

To listen to some people in Politics, you'd think-nice-was a four-letter word.

All politicians have vanity. Some wear it more gently than others.

This new technology was the chance we needed. Then we ruthlessly executed by moving faster than the competition, not only to catch up but to pass.

The aim is that it will lead to premium pricing and more sales.