It's tongue-in-cheek, it's a cool ad. It doesn't mean we agree that all our customers are making boring little boxes.
That's really what's interesting about Apple, is they look at our technology in a very Apple way.
It's probably a good thing that we didn't see them earlier.
If all the chemicals in secondhand smoke were bottled up and sprayed in somebody's face, I'm sure that it would be an assault.
