We're seeing a lot more groups of users who participate in online forums. Word spreads quite quickly among them, and then trickles out. It works in a positive way when products are doing well, but can also have a detrimental affect.
We are seeing new players in the market innovate with new features such as video. But the market is still very young, people still carry CD and cassette players,
Almost all of the broadband telephone lines in the UK are based on BT's wholesale products and BT has been slow to introduce faster speeds,
It's clearly a major strategic move for Sky, there's multi-benefits,
The goal is to make it easy to use, Apple has this, but it may not be the dominant player in the future.