Kevin Roberts Quotations

The real failing that my client had was in assisting his son in trying to cover it up.

If we need to shut down, we're prepared.

My client loved his son, and he did a bad thing by trying to cover it up.

We estimate this move will see an additional 185,000 tonnes of British beef come back to the market in 2006, representing a 27 percent increase in home production.

Tyson wings are by far my favorite. They are plumper and tastier than any other supermarket brand I have tried.

We had about three or four rooms that the roof was torn off of. There were cars in the front parking lot and the back parking lot that were damaged.

The threat has not gone away. Big sports events are becoming more and more global, with a huge number of viewers. Individual athletes have a higher profile. These events provide a global platform for anyone with an axe to grind.

They're not willing to accept help very readily especially for mental health.

Ideas are the currency of the future,

In my 35 years in business I have always trusted my emotions. I have always believed that by touching emotion you get the best people to work with you, the best clients to inspire you, the best partners and most devoted customers.

When people know what you want, they will give it to you.

By building respect and inspiring love business can move the world.

The Web is functionally fantastic, but it's a tool. A terrific place to present information but not, at this stage, a tenably emotional location.

Everyone wants a conversation. They want inspiration. Inspire people with your website. Don’t just interrupt, but interact. Asking about Return on Investment is the wrong question today. You should be asking about Return on Involvement.

We're in the age of the idea. The organization that can develop a culture of creativity and idea generation will be the winners.

Emotion. Passion. Ideas. Simplicity. These are the big things that big business needs from its creative agencies. No one else is going to provide these essential elements for business.

Creating Lovemarks is all about the ability to understand consumers’ dreams, to know what they want and when they want it and to create great experiences that make your brand a part of their lives.