This will be the retail model of the future. More and more designers are looking to multiple channels of distribution to make money.
In the 1990s, the trend was for designers to offer a secondary collection for the middle market. Now the brand extension of designer labels is heading the way of discount retailers like Wal-Mart and Target.
The mandate is more, do what's right for you, your lifestyle, your closet. More and more designers talk about the ability of women to take one part and add another part, sometimes another designer look or specialty label, and that is what the modern woman does!