Tom Peters Change Quotations

Winners must learn to relish change with the same enthusiasm and energy that we have resisted it in the past.

Accept change as a friend. And don't take yourself too seriously.

The principal reason, invariably, most "successful" giant companies rather quickly become also-rans, or just amorphous blobs on the competitive landscape, is their failure to re-tool in anything like a fundamental way. In fact, the worse things get, typically, the more they dig in their heels and defend yesterday's turf.

Companies have got to learn to eat change for breakfast.

To meet the demands of the fast-changing competitive scene, we must simply learn to love change as much as we have hated it in the past.