In high-cost metro markets where land is scarce, you'll see them come together in three different showrooms with common service. It's much more efficient to do it that way.
Additional competitors to a market place is something we're used to, ... It's a lot easier to defend a segment than to make conquests. That's true for us and for our competitors.
As we go market to market and they are more 'on channel' than not, we'll be able to build the right models. This will lead to huge efficiency of product.