Mainstream success is important - that's probably anathema to an indie publication like Pitchfork, but it's what I believe having experienced it personally.
It's a radical time for musicians, a really revolutionary time, and I believe revolutions like Napster are a lot more fun than cash, which by the way we don't have at major labels anyway, so we might as well get with it and get in the game.
On Sofia Coppola's 16th birthday, way back in 1987, I stole a lip gloss from her Sistine Chapel of a bedroom. Years later, I left a Chanel lip gloss in the reception of the Mercer Hotel for her. You know why? I believe that you've got to fix your karma.