It's going to be a pretty hard task to sell when the future of the most profitable part of Telstra is so uncertain and risky. Its main business is in decline, and the downside is hard to ascertain.
Both of our companies, management and investors, have been looking for ways to scale the business and establish more reach in the market.
The share price might benefit from that. In the past, Coles Myer has not got any benefit in having both food and nonfood businesses under one umbrella.