In two-parent households, women have increasingly entered the workplace, and in single-parent households, there is even more of a need for the adults to work. That means parents do not fully control their own schedule and have to scramble to find high-quality after-school options.
The tendency in lots of large organizations is to try and find a comfortable place where you think you can get measured rewards for measured work.
Convincing people to give your way a try will work if you neutralize - and sometimes you have to cauterize - the ones who really are against change. They're the kind of person who, if you tell them it's raining outside, they'll fight you tooth and nail.
How is it we could have a system where schools could remain lousy for 50 years and yet you do exactly the same thing this year that they did 50 years ago when it didn't work then, and no one feels any pressure to change?