George Murphy Best Quotations

The all-new 2007 Dodge Caliber SRT4 achieves the SRT mission of offering benchmark performance for the best price. With 300 horsepower under the hood, the Dodge Caliber SRT4 will dominate the sport-compact market.

In fact, this target demographic is extremely influential and equally difficult to reach. They prefer brands that are perceived as hip and popular, but not too commercial; they respond best to messages that are available where they congregate, both on- and off-line. For Dodge Caliber, one of our keys to success will be connecting with consumers on their terms using their technology.