She needs to spend a lot of time in portions of the state who match the profile of those in the Midwest, which she will need if she runs for president in 2008. If she can win them over in New York, she can win them over in Ohio.
She needs to do better with white Catholic men from the Midwest.
Incumbents are re-elected the vast majority of the time, so a challenger like Freddy needs an overwhelming emotion argument in his ads and on the street for why the mayor should be fired. Freddy never went negative, but he had nothing to go positive with, either.