Transferring successfully to the next generation means producing work that's as good as or better than the work of the first generation that founded the agency.
Eighty percent of what everyone's talking about never happens. I don't mean in terms of product development that's happening right now, I'm talking about the far-flung visions of the future.
The team architecture means setting up an organization that helps people produce that great work in teams.
The intellectual architecture means focusing on doing great work instead of focusing on agency politics.