Jeff Swearingen Consumer Quotations

Consumers want products that fit in a health-conscious lifestyle and yet they are unwilling to compromise on taste. Our 100 Calorie Mini Bites gives consumers 'snack balance' -- their favorite brands in convenient portion packaging that takes the guess work out of calorie control.

The Doritos consumer is all about living life for the moment, and Destination Doritos will give them a fun, high-adventure way to seize the day. Destination Doritos allows each winner to pick the U.S. vacation destination that most excites them.