Seth W. Godin, who sometimes uses the alias "F.X. Nine," is an American author and a former dot com business executive.[1][2][3] (wikipedia)
Good marketers measure.
The tiny cost of failure...is dwarfed by the huge cost of not trying.
People are not afraid of failure, they're afraid of blame.
Perfect can't possibly be the goal, we're left with generous, important and human instead.
You don't have to settle. It's a choice you get to make every day.
You can raise the bar or you can wait for others to raise it, but it's getting raised regardless.
There's no shortage of great ideas. There's a shortage of execution.
The art, the new, the ability to connect the dots and to make an impact - sooner or later, that can only come from one who creates, not from a teacher and not from a book.
People who can spread ideas regardless of what those ideas are, win.
But what if I fail? You will. A better question might be, ‘after I fail, what then?’ If you’ve chosen well, after you fail you will be one step closer to succeeding, you will be wiser and stronger and you almost certainly will be more respected by all of those that are afraid to try.