I don't know how many times I've turned to Twitter and Facebook to commiserate and celebrate, bounce ideas off of friends, colleagues and other entrepreneurs, and just connect with the wider world outside my office.
While consumer social like Facebook and Twitter gets the headlines, perhaps the greatest untapped potential for social networking lies in business applications.
A swarm of new business tools coming to phones and desktops near you promise to boost efficiency and streamline collaboration by borrowing social features from the likes of Facebook and Twitter.