James Montague Great Quotations

When the guidelines say 'moderate by local standards,' you know that's different from Billings, Montana, to New York City, so the companies do find room for interpretation. The menus haven't changed a great deal. It's just that wine and other alcoholic beverages aren't served, and the hors d'oeuvres are not as lavish. But these days that has as much to do with budgetary constraints as compliance issues.

We know that great content, great speakers, and a venue that's a draw for physicians are all important factors for dinner meetings. But very little is known about how physicians decide which dinner meetings to attend. We need more specific demographic data to help us figure out what it is the doctors want in a dinner meeting and how to give it to them in the most efficient manner.