This is the first time people are going to see the new covered roof up there (on the Phoenix Plaza). Our event is important for selling this new venue. We are proud of the lineup. We think it is going to draw capacity crowds because it is so big and it is free.
We've stepped up our game by expanding Motown Winter Blast and bringing even more excitement to downtown Detroit. Come Super Bowl Sunday, we expect people to not only talk about which team they're cheering on but also the great time they had at our outdoor extravaganza.