Nick Woodman Surf Quotations

I think our slow, humble beginnings in surf shops, ski shops, bike shops, and motorcycle shops have been extremely important for our success. GoPro is all about celebrating an active lifestyle and sharing that with other people. It's authentic. It's not a brand that we went out and bought a bunch of ads for to create.

I realized that a surf trip on a jet can be like a road trip. If you see a road you want to turn down, you can just go there.