I think there are some things that if you're from St. Louis...

I think there are some things that if you're from St. Louis you have an inferiority complex about. We don't have the great residential condominiums of downtown Chicago or we don't have the number of Fortune 500 companies as we used to have. But there are those things we think we do really, really well, like the Cardinals and KMOX and I think we take great pride in those things.