The well-satisfied customer will bring the repeat sale that counts.
The customer is not always right.
Everything starts with the customer.
It's easier to love a brand when the brand loves you back.
I'd rather spend money on things that improve the customer experience than on marketing.
Providing more desirable products, services, and customer experiences is vital to the continued existence of any business. And that is INNOVATION.
You‘ve got to start with the customer experience and work back toward the technology - not the other way around.