Stayed Quotations | Page 5
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Advertising Quotes
Many media companies have already either stayed too long on the sidelines or bungled their online efforts. Portals give them the perfect opportunity to play catch-up. These sites bring programming expertise to the table, while big media companies bring off-line promotions, advertising relationships, attractive content, and deep pockets.
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Against Quotes
Many small companies simply don't want to get bigger. We did a case study on one company in which the owner had a chance to buy out a competitor and decided against it. He told me, 'I'd rather pack my kids' lunch and walk them to school.' He just felt his life was a lot better if he stayed small.