Bob Kerzner Quotations

We have a verbal commitment on the team.

We see the contestants sweating out their decision, wishing they had more time to choose, torn about the risk of losing what they've gained yet excited that they could win more.

We're stuck because there's three home games this month. There's not much we can do right now to change things.

Believe it or not, people experience the same things when it comes to buying life insurance - or making any big financial decision. It's just not on national TV and it's not nearly as dramatic. Sadly, many people just put off making any decision, sometimes until it's too late.

It means total reorganization of the whole franchise. This is a total change. We've talked to the players and told them what was coming about. We told them to forget about the last three months and focus on the months ahead.

I noticed the team was struggling. And in many situations when you have ownership that is absentee, it's tough for the team. It's tough to get direction.

Behavioral economics tells us that when people say they can't afford life insurance, even when they admit they don't have enough, there's more to it than a straight budget calculation. The negative feelings of 'losing' the premium for more insurance are often a lot stronger than the positive feelings of buying the needed protection.