Gary Severson Quotations

I think that that day is unique, and I think that there are opportunities for us to improve the way that we communicate with our customers on the expectations for that day.

The question is, How much do we really want to improve I-70 - and do we want to improve it so much that it changes the character of our communities? That's the tightrope.

We think that our assortment is very relevant to our customers. We help cut through the clutter of 50 different types of 42-inch plasmas, down to two or three.

There's no question that there is a lot of education for customers that needs to be done on digital televisions.