Matthew Powellis a Welsh rugby union footballer, who played for Worcester Warriors at scrum-half... (wikipedia)
My gut is that there's a lack of fan interest around the league right now.
I don't think it really matters who's number one except for woofing rights. There's a lot of woofing going around.
I wouldn't be surprised if we saw some better athletic and designer brands in the stores.
I think it's because of our size. I don't think people took us seriously in the beginning.
To a large extent, it depends on the outcome of the games. If an Adidas team wins, it's very good for Adidas. If a Nike team wins, it's very good for Nike.
This is a unique opportunity to focus on this particular customer.