Jeff Diskin Best Quotations

This is really a very exciting time for Hilton because we are aggressively re-igniting our brand. Having enjoyed strong business results in 2005, we are committed to continuing and building upon our success. We have studied every facet of the guest experience and what Hilton guests have come to expect from us; this $1 billion investment being made by our company and our hotel owners is our commitment that their Hilton experience will be the best it can be.

We are saying so much to our guests, consumers and the industry with this massive brand re-ignition. In each and every element of the brand re-ignition and advertising campaign, we have rededicated ourselves to offering the very best experience and communicated it in both obvious -- the physical enhancements of our properties -- and more subtle ways -- through music, people, and events that refresh the mind, body and spirit in the same way we hope our guests experience every time they stay at one of our properties.